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Sheena Iyengar: Healthcare Choices

发布时间 2011-05-19 04:34:35    来源

摘要

Sheena Iyengar, Professor of Business at Columbia University's Business School, was the second of three speakers on the subject of changing behaviors and changing policies at the 2011 Stanford GSB Healthcare Summit. In her presentation, Iyengar shared research and discoveries about how and why people make the choices they do, relating her finding specifically to the healthcare field.

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