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Harvard i-lab | The Social Capital of the Savvy Athlete

发布时间 2014-04-25 20:02:46    来源

摘要

Panelists: Richard Sherman; Larry Fitzgerald; Arian Foster; Domonique Foxworth. Moderator: Anita Elberse, Professor of Business Administration at Harvard Business School, and an expert on the business of entertainment, media and sports. Learn how some of our country's most recognizable sports figures think about cultivating and leveraging their public images across several industries. Topics for the panel will include: Cultivating and leveraging a public image across industries and platforms. Growing and leveraging off-the-field assets during and after one's playing career; and curating the people, products, issues and organizations to associate with your brand and business interests. Learn more about the Harvard Innovation Lab at http://i-lab.harvard.edu/ and follow us on Twitter at http://twitter.com/innovationlab and like us on Facebook at https://www.facebook.com/harvardinnovationlab

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