The Most Useful Hour You'll Ever Spend on Storytelling (Malcolm Gladwell Interview)

Learn more about Alpha School at ⁠https://go.alpha.school/howiwrite Malcolm Gladwell is on the show today and he's one of the most influential nonfiction writers of the 21st century. You know him from books like Outliers, The Tipping Point, and David and Goliath, as well as his essays in The New Yorker. I told Malcolm, "I want to learn one thing from you: how you tell a story like you do. What is your process? How do you find the facts, craft the narrative, and conduct your research? How do you weave it all together into a compelling story that resonates, changes worldviews, and is easy to remember?" If you want to learn to tell a great story, you're in the right spot. Here's my conversation with Malcolm Gladwell. 00:00:00 Introduction 00:00:38 How are puzzles similar to writing 00:04:55 Why specificity matters more than knowledge 00:12:28 How Malcolm wrote his new book 00:17:02 Stop readers from leaving 00:19:28 What he learned from John le Carré 00:23:58 What he learned from Michael Lewis 00:27:15 You should engineer your curiosity 00:30:59 Why memory is underrated 00:33:37 Give readers a big why 00:38:15 How to make readers cry 00:41:29 What audio formats mean to him 00:45:57 Leave room for uncertainty 00:48:37 Pace your story like a runner 00:53:02 Say more with fewer words 00:55:24 Malcolm's writing advice for beginner writers *About the host* Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. *Follow me* Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell

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