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Yves Behar - Co-Founder of August

发布时间 2013-07-16 21:10:36    来源

摘要

Never miss an episode! Subscribe in iTunes: Audio (http://bit.ly/TwiStA) || Video (http://bit.ly/TwiStV) ========================== Audible.com is a leading provider of spoken audio information and entertainment. Listen to audiobooks whenever and wherever you want. For a free audiobook go to http://bit.ly/14ab6H2. And for a chance to win an iPad Mini, forward your Audible email confirmation to audible@launch.co. http://twitter.com/Audible_com Walker Corporate Law is a boutique law firm specializing in the representation of entrepreneurs. To find out more you can call Scott directly at 415-979-9998 visit their site http://bit.ly/16yeuY5. http://twitter.com/scottedwalker ========================== A good product needs great design, as Yves Behar knows all too well. The August smart lock is just his latest in a long line of projects. He designed One Laptop per Child's XO Laptop, Jawbone's iconic bluetooth headset, and the dance party-starting Jambox. This is must-watch on the huge role that design plays in your company, your product, and innovation. Show Yves some love! http://twitter.com/yvesbehar http://twitter.com/Jawbone http://www.august.com/ http://twitter.com/AugustSmartLock ========================== Highlights 0:00 Introduction to Yves Behar - One Laptop per Child, Jawbone, August 2:00 Audible 5:00 Design has become the driving force in startups today. It wasn't always like that. 5:50 What changed between 1993 and now 2013, where product discussion start with design? What changed in the last 20 years? 10:00 What have you been influenced the most by, design-wise? 11:40 What do you think is at the core of truly great design? 13:12 In your career, what do you think is your greatest moment as a designer? 18:50 Do you have a technique, lights to study how product interacts with light? 21:40 You've created a lot of dance parties (with the Jambox). It must be really rewarding as a designer to see everything from children in Africa with laptops, to people at a dance party having fun? 24:05 What's the longest you've put into a product? 25:30 How much of being an elite designer is your design ability versus your material science and engineering ability? 31:50 I want to take a moment to thank Scott Ed Walker of Walker Corporate Law. 33:50 I never understood design, but just as an entrepreneur myself, I feel like I need to understand deeper. How can I get my design ability up? 38:10 Is that the high for you? When a team has that synchronicity? 38:50 Just holding this - I want it. So what am I holding? (The August Smart Lock) 41:40 How did you come up with his (smart lock) idea? It's a genius idea. 50:50 What are your influences outside of design that impact your design? 57:07 Just on the wristband thing -- the curved glass -- are those curved screens going to be in our lives any time soon? 58:24 Do you think Apple's got a lot left in them? Is it over or not? 59:57 Google Glass - is it an April Fool's joke? Would you ever wear them? When they walk up to you with that thing on your head, do you think this person's an idiot or what? 1:03:00 Go to www.august.com, order this lock. And you have an audit trail of who came in, who left.

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