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E935 Segment CEO Peter Reinhardt: built customer data infrastructure (CDI), unicorn protects privacy

发布时间 2019-05-17 21:13:59    来源

摘要

SIGN UP FOR TWIST EPISODES MAILING LIST: http://bit.ly/twistemail E935: Segment Co-Founder & CEO Peter Reinhardt shares insights from pioneering customer data infrastructure (CDI) to unseat CRM, lessons from first failed product launch & critical pivots, the importance of customer pain as your startup's North Star, & building the unicorn that actually protects customer privacy Twitter: http://twitter.com/twistartups Jason's Twitter: http://twitter.com/jason LAUNCH Twitter: http://twitter.com/launch Instagram: http://instagram.com/twistartups Jason's Instagram: http://instagram.com/jason LAUNCH Instagram: http://instagram.com/launch Connect with Jason on LinkedIn: https://linkedin.com/in/jasoncalacanis/ Show notes: 0:00 Start 0:44 - Jason introduces Peter Reinhardt. 1:53 - Peter talks about what Segment started off as and why it failed. 9:18 - Jason thanks sponsor Squarespace. Visit squarespace.com and enter offer code: "twist" to save 10% on your first purchase of a website or domain. 11:15 - Coming up with the idea for customer data infrastructure and examples of how Segment can be used. 19:14 - Thinking about pricing strategy, and Segment’s current footprint. 23:43 - Jason thanks sponsor EquityZen. Go to equityzen.com/twist to start investing for half the minimum investment ($10k). 25:48 - Peter talks about what Segment’s competitive landscape looks like. 32:12 - Jason thanks sponsor Pilot. Go to pilot.com/twist for 20% off your first 6 months of Pilot Core. 34:15 - The two talk about GDPR and data privacy issues, and how some internet browsers are fighting third-party data issues. 46:42 - Peter and Jason talk about what they would do if they were the CEO of Facebook, and the data advantage for presidential candidates who understand data collection.

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