Shepherd on Inventory, Good on CRM Best Practices, O'Koniewski on Ad Compliance | Daily Dealer Live

Today's show features: - Jacob Shepherd, Dealer Principal at Chevrolet of Troy - Amber Good, Senior Product Marketing Manager at CDK Global - Robert F. O’Koniewski, EVP and General Counsel at Massachusetts State Automobile Dealers Association, Inc. This episode is brought to you by: Haig Partners – When it comes to selling your life’s work, trust the advisors who have built a reputation for maximizing value for family-owned dealerships. The team at Haig Partners has advised on the sale or purchase of more than 580 dealerships, is the only firm to have achieved record-setting transactions across multiple major franchises, and has sold more Toyota dealerships than any other advisor. If you are considering a sale, divestiture or looking to grow, begin a confidential conversation at https://haigpartners.com/. CDK Global – CDK Global empowers dealers with the tools and technology they need to build deeper relationships with customers and sell and service more cars. Visit https://www.cdkglobal.com/ Key Moments: 00:00 Show kickoff and guests 03:55 Industry headlines roundup 08:26 Jacob Shepard background 10:55 Amber Good on CRM AI 33:39 FTC enforcement wave 36:41 Doc Fees and Federal Preemption 39:32 Transparency and Dealer Reporting 41:10 Social Media Pricing Rules 45:27 Direct Sales and VW Debate 49:30 China Cars and Show Wrap Check out Car Dealership Guy’s stuff: CDG Circles ➤ https://cdgcircles.com/ CDG News ➤ https://news.dealershipguy.com/ CDG Jobs ➤ https://jobs.dealershipguy.com/ CDG Recruiting ➤ https://www.cdgrecruiting.com/ My Socials: X ➤ https://www.twitter.com/GuyDealership Instagram ➤ https://www.instagram.com/cardealershipguy/ TikTok ➤ https://www.tiktok.com/@guydealership LinkedIn ➤ https://www.linkedin.com/company/cardealershipguy/ Threads ➤ https://www.threads.net/@cardealershipguy Facebook ➤ https://www.facebook.com/profile.php?id=100077402857683 Everything else ➤ dealershipguy.com

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