Harry Zhang with Kevin Hale on Building Lob to Automate the Offline World
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摘要
Harry Zhang is the cofounder of Lob. Lob makes it possible for enterprises to programmatically send physical mail. They were in the Summer 2013 batch of YC.
https://twitter.com/harryzhang
https://lob.com
Kevin Hale is a Partner at YC.
https://twitter.com/ilikevests
The YC podcast is hosted by Craig Cannon.
https://twitter.com/craigcannon
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Topics
00:00 - Harry's intro
00:10 - What did Lob have when they applied to YC?
1:30 - Documentation as an API company
2:45 - Where did the insight to create Lob come from?
3:55 - Lob's first version and first customer
6:55 - Closing their first big customer then signing others
12:00 - Did Harry always know Lob would be an API company?
13:30 - How long did it take to work up to enterprise customers?
14:00 - Pricing
19:15 - Creating a product roadmap
20:55 - Tradeoffs when building product
21:50 - Competing for top engineers as an API company
24:00 - Options vs RSUs
27:30 - Sales mistakes
31:50 - Building out features for enterprise clients
33:45 - Why did Lob choose to not vertically integrate?
39:00 - How has Harry had to change as a founder over the life of Lob?
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