Jay Reno of Feather, a Furniture Subscription Startup
发布时间 2019-08-14 14:36:05 来源
摘要
Jay Reno is the CEO and founder of Feather. Feather is a furniture subscription service. They were in the Summer 2017 batch of YC.
https://twitter.com/jayjreno
You can check out their furniture at LiveFeather.com and if you live in LA, SF, or New York you can try out the service.
https://www.livefeather.com/
The YC podcast is hosted by Craig Cannon.
https://www.livefeather.com/
Y Combinator invests a small amount of money ($150k) in a large number of startups (recently 200), twice a year.
Learn more about YC and apply for funding here: https://www.ycombinator.com/apply/
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Topics
00:00 - Intro
00:20 - Opting out of owning furniture
6:00 - Feather's prototype
8:50 - How much did he make from his MVP?
9:30 - How many products did they have?
11:45 - Legacy competitors
13:35 - Changing branding from RentFeather.com to LiveFeather.com
15:30 - Customer interviews and learnings
18:00 - Scaling a company with physical products
21:00 - Why expand to other markets vs focus on one?
23:30 - Who to hire and when in a logistics-heavy business
25:40 - Unexpected learnings from scaling Feather
27:25 - Feeling his role change over time
29:15 - Counterintuitive advice
34:50 - Advice for YC founders after Demo Day
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